CARTECHNIC – ATR'S STRONG PRIVATE BRAND!
The private brand of ATR has been on the market since the mid-90s. With Cartechnic, ATR and its sales partners offer customers a lower priced alternative to that of existing manufacturers at comparable quality. The Cartechnic products are sold by the ATR distribution partners at home and abroad.
In the start-up phase the range only included radiator and windscreen antifreeze protection. In the course of the past years, the product range was extended by further product groups to more than 300 articles. In addition: Maintenance and service products, air-conditioning oils, automotive lamps, car care products, starter batteries, paint products and much more. Cartechnic products are used today in many workshops, in specialist shops, at tyre chains and petrol stations and are increasingly in demand.
With 41 shareholders and 285 trading companies in 62 countries and a sales turnover of more than 33.85 billion euros, ATR has half a century of rapid development behind it and an equally successful future ahead of it. The course has been set. As early as the 1950s, there was a catalog partnership between several wholesalers on the spare parts market in Germany. The companies Matthies in Hamburg and STAHLGRUBER in Munich, which are still part of ATR today, played a leading role.
Here you will find the ATR Website as well as our workshop concepts AC AUTO CHECK and MEISTERHAFT.
